Canadians and cannabis companies alike eagerly awaited legalization, but the rollout hasn’t been as smooth as they would have liked. Here’s a legal breakdown by province and five burning questions facing Canada’s cannabis industry in 2019.
2018 was a momentous year for cannabis advocates as Canada became the second country (after Uruguay) to legalize recreational marijuana use. Canadians and cannabis companies alike eagerly awaited legalization, but the rollout hasn’t been as smooth as they would have liked.
The most pressing problem facing the country’s legal weed market is the fact that, in the majority of provinces, suppliers are unable to meet demand. According to MarketWatch, the complexity of scaling up a national legal cannabis supply chain has left many retailers with just a fraction of the promised products. In many areas, the supply shortage may last well into 2019.
5 Burning Questions for 2019
2019 marks the first full year of legal cannabis in Canada. 2018 was full of excitement for legalization, plus a whole bunch of disappointment as supply issues affected many parts of the country.
As we head into the new year, these are the biggest questions Canada’s cannabis industry will need to answer.
- Will There Be Enough (Legal) Pot in Canada?
It would be an understatement to say that cannabis consumers were not best of buds with the country’s suppliers.
- What Trends Will Dominate?
For consumers, the biggest trends for the upcoming year will be the emergence of the edibles market and the expansion of CBD products.
- Which IPOs Will Take Flight?
Look for even more U.S.-based companies to offer IPOs in Canada’s markets—and vice versa.
- Does the U.S. Legalizing Hemp Jeopardize Canada’s Industry?
In December 2018, the U.S. Congress passed the Farm Bill, an omnibus bill that, among other things, legalized the cultivation of industrial hemp and allows for interstate commerce of hemp-based products for the first time in decades. Though this brings competition to hemp production in North America for the first time, Canada has decades of research and growing experience under its belt already.
- How Does Legal Weed Play Out on the International Stage?
As the second country to legalize recreational cannabis-use, Canadians are reveling in their newfound freedom. But it’s unclear how cannabis use will affect international relations.
For better or worse, 2019 will be a telling year for the Canadian cannabis market. Let me know what you think’s going to happen on Twitter (@SocialMktgFella).
MORE AT Source: Canada’s Cannabis Laws And 5 Burning Questions For 2019